Attractive leadership qualities

Forget the likeness quotient, qualities of prestige and dominance are what people look for in a leader

In order to find out what comprises of attractive qualities in leaders, researchers conducted a study which used eye-tracking technology on participants. They observed groups of people who were strangers and predicted who would emerge as leader within a duration of two minutes. The researchers predicted that two sets of behaviours will accurately point out future leadership and catch people's attention. One is prestige, which denotes the appearance of skill and competency. And, the second is dominance, especially the ability to impose ideas on others through bullying and intimidation.

"Our findings suggest there are really two ways to top the social ladder and gain leadership — impressing people with your skills or powering your way through old-fashioned dominance. By measuring levels of influence and visual attention, we find that people defer to and readily spot the prestigious and dominant leaders," said lead author Joey Cheng.

Contrary to popular belief, the researchers found that one's likeability factor, which was traditionally been considered as essential for modern leaders — did not consistently predict the attainment of greater status. While the participants preferred leaders with prestige, surprisingly they were found more likely to choose leaders who were dominating.

Also, the participants were more forgiving of dominant behaviour than outside observers.

The findings may explain the ongoing prevalence of aggressive leaders in business and politics. They show that today's dominant behaviour has evolved from resource and power battles from our evolutionary past. The viability of prestige as means of attaining status, has increased with the rise of being merited in society.

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