Traditional diyas are still a rage

Written By Unknown on Selasa, 13 November 2012 | 18.47

Even as shops are flooded with the newer varieties of sweet-smelling scented diyas, candles and other novel variants, we still prefer the traditional clay diyas

It is that time of the year again when you light up your houses with lamps and diyas to celebrate the triumph of good over evil. Diwali, the festival of lights is round the corner and Vizagites are busy prepping for the festivities. The markets are flooded with newer and novel varieties of diyas that range from scented ones and colourful wax ones to fancy electrical ones, but mana city likes to keep things classic and old-fashioned. Despite all the new variants, it's the traditional clay diyas that are still a hit with Vizagites.

Shilpa Pisolkar, a homemaker who bought around four dozen diyas this year, says, "It's more to do with the auspiciousness of buying clay diyas. Even though I do buy a couple of these scented diyas too, it's just around four or five for decorative purposes. I still use the earthen ones to light up my house." Her friend, Ekta Sharma couldn't agree more. "The traditional diyas can never be replaced by these fancy ones."

Cut to the shopping malls and the departmental stores, and you can see packets of red, green and brightly coloured scented diyas lying on the shelves, strategically placed next to the cash counters, but to not much avail. Despite the promise of a sweet fragrance even as they light up your home, this version 2.0 of a clay diya, priced at `150 for a pack of 12, has not many takers. Manoj, a vendor, says, "The demand for these has not yet picked up. People still prefer buying the classic diyas."

Innovating with the traditional designs are the line of diya sellers on the stretch of road next to Andhra University. Even as they display their traditional diyas that come in beautiful designs, they have come up with miniature replicas of houses, decorated with diyas all around, that have gods and goddesses seated inside. Some diyas also come with pedestals on which deities rest. Nemichander, a diya-seller, says, "I buy about 200 such diyas, apart from the classic designs and most of them get sold out immediately. People here still prefer the traditional diyas."

While the vendors are happy with Vizag's love for all things traditional, they say that it is the weather that played spoilsport this festive season. K Devudu, says, "Because of the rain and flooding, a lot of our diyas are going to waste."

afrin.humayon@timesgroup.com


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